What Is Customer Lifetime Value (CLV) and Why It Matters in 2025
Understanding your customer is not enough. You need to know their long-term worth. That is where Customer Lifetime Value comes […]
DStv Tests Weekly Subscriptions, in a Brilliant Move to Retain Customers in 2025
In a bold move to keep up with changing consumer habits, DStv tests weekly subscriptions in Uganda, with possible expansion
What Every Nigerian SME Should Know About Pricing Psychology in 2025
In this post, you’ll learn exactly how pricing psychology works, why it matters for your business, and how you can
10 Rules of Branding for Creatives for a Good Results
This guide is here to make you understand the rules of branding for creatives in the simplest way possible. In
App Store’s New AI-Generated Tags Are Live in the Beta, a Big Step Forward
App Store’s New AI-Generated Tags Are Live in the Beta The App Store’s new AI-generated tags are now officially live
Why Digital Creators Are Nigeria’s New Entrepreneurs in 2025
Digital creators are Nigeria’s new entrepreneurs. Ten years ago, being an entrepreneur in Nigeria often meant owning a shop, running
How to Create a Landing Page That Converts in 2025
Creating a landing page that converts in 2025 is one of the smartest ways to grow your online business. But
Google tests Audio Overviews for Search queries, a Genius Move Towards More Flexibility in 2025
Audio Overviews for Search queries. Google has been doubling down on AI integration across its products, and it shows no
The Great Power of Predictive Analytics in Small Business Marketing in 2025
With digital platforms becoming more competitive, the power of predictive analytics is helping smart entrepreneurs stay ahead. And the best
10 Remote Work Tools Every Entrepreneur Should Know
In this guide, we’ll show you 10 of the best remote work tools every entrepreneur should know in 2025. These
Content Clustering: The Secret to Better SEO Rankings in 2025
In this post, you’ll learn what Content Clustering is, why it works, and exactly how to use it to boost
Google to Shut Down Android Instant Apps by December 2025, a Surprising Move. Good?
Google has officially announced that it will discontinue Android Instant Apps by December 2025. The tech giant cited low user